Rec Sport World

What They Had

Rec Sport World came to us in fall 2010 with a Magento store already installed, but a default template.

What They Wanted

They needed a whole new design and look in time for some advertising to hit less than two months later. The goal was to create an outdoor sports website that would be friendly and easy for someone new to outdoor sports. They also needed some custom programming to change how the drop-down menus showed their categories.

What We Did

We went for something bold and warm. As the visitor to the website might be interested in one of four main product categories, we custom built the slider on the home page. It starts as four images of their potential shoppers. When you run your mouse over it, it slides open to reveal more info and product lines for that shopper. We also took care of the custom programming.

What They Said

“We contacted As Was when we needed to upgrade our e-commerce site to a more professional look and create a better marketing presence. As Was got right back to us and we immediately started to develop an outline of our needs. We were able to structure a program that worked for us. When we finally kicked off the project we were up against a critical short deadline. The As Was team accomplished the goals and hit our launch target on time and on budget. Thanks, As Was!” – Dan Penn, Principal, Rec Sport World, March 2011

Screen Shots (click to enlarge)


Website home page.

Website home page with slider open.

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