Filtered Brooklyn Tap Water

Thursday, 26 May 2005 at 5:01 am Pacific USA Time.

Dasani. Sounds exotic. It’s water, your very own bottle. And from which mountain spring did it roll down? From which artesian well was it drawn. Er….

According to the website, Dasani is "purified water enhanced with minerals for a pure, fresh taste." So we didn’t need minerals for nutrition. We needed minerals added for taste. What did this water taste like that it needed something added to taste more like water?

Read a Dasani bottle next time you’re around one. It’s a Coca-Cola product, and much of it is bottled in their Brooklyn, NY plant. So I like to say that it’s filtered Brooklyn tap water. How much should you pay for that, and if you’re bottled water shopping, were you hoping for something purified, filtered, treated, and with minerals added?

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Categories: That's Bad Marketing

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