Monday, 28 May 2007 at 5:00 am Pacific USA Time.

I think is a neat idea. You sign in, and you promise to do a certain thing, but only if a certain number of people do it as well. The idea is to get more things done by inspiring friends, family, and random people checking out pledgebank to join you in your goal.

I first heard of it when the pledge was that a guy named Matt would pay $50 to go see Seth Godin speak in Phoenix, AZ, but only if 499 other people did. Lots of people pledged to get Seth to this area, and while it didn’t hit 499, there was enough interest to make it happen! That was fun. :)

I was looking at some of the pledges today, and I just found them a bit weird. One was that someone would pledge $100 to help the victims of a recent tornado but only if 50 other people did. I would just pledge the $100 and get those people help. Let’s not wait!

Another one had to do with sending a box of chocolate to women to were victims of domestic violence in Belarus. This was evidently through Amnesty International. I can’t help but wonder if the money is better spent by giving STRAIGHT to Amnesty International rather than sending some women some chocolate. Who knows if getting chocolates may trigger bad memories of the "nice" moments with their partner… before they may have ended up in a battered women’s shelter.

So pledgebank is generally good according to me, but let’s do some really positive and fun things. That’s what I suggest. :)

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Categories: That's Good Marketing

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One Response to “”

  1. Heather says:

    Thanks for the PledgeBank mention! We’re working hard to spread the word throughout the U.S., and really appreciate blog mentions like this one! Just so you know, we’re going to be adding a link to encourage folks to donate through a third-party donation site, so that pledge signers aren’t relegated to just sending a check to the pledge creator…keep your eyes out for that!
    If you have thoughts/ideas for how we can continue getting the word out about the site, please feel free to email me: heather at Thanks again!