Pre Quality?

Thursday, 19 January 2006 at 5:00 am Pacific USA Time.

I stumbled upon an eBay Store recently. The first thing that caught my eye was that it broke just about every suggestion we have on our website about your eBay identity. The second thing I noticed was this sentence in the description:

We Sell Gr8T Pre Quality Used HouseHold Items

I’m afraid to ask, but what is a pre quality used household item? A used toothbrush? A partially eaten fish? Half a bottle of Windex? Oh yikes. The only item he has on eBay as I’m typing this is 4 packs of adult diapers, which he describes as "for personal use." I think I’ll blog about that tomorrow.

Pre quality. What comes before quality? Mediocrity I guess.

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Categories: That's Bad Marketing

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